What to Post on LinkedIn vs. X vs. Threads (Without Duplicating)
Cross-posting is a shortcut that often leads to audience fatigue. Founders know they should show up on multiple platforms. But figuring out what to post and…
News and Tips for Social Media Marketing
Stay up to date with AutoPosts’ blog to learn useful tips for when you are navigating the social publishing landscape.
All articles — page 5
Why Your Reach Is Tanking Even When You Post Daily
Between 2016 and 2020, social media was a gold mine for founders. Facebook and LinkedIn were major B2B platforms, and gaining online reach was relatively easy…
Why Your Engagement Rate Is Misleading And What to Measure Instead
In 2025, engagement rate is one of the most overrated metrics in social media marketing. It looks nice on a deck. It feels good when it's high. But here’s the…
Why Scheduling Beats Spontaneity The Hidden ROI of Scheduling Your Posts
It’s tempting to treat social media like a game of real-time reaction. A thought pops into your head, and you fire off a tweet. Something happens in your…
Why Your Founder Videos Aren’t Getting Views On Facebook(And How to Fix That)
Founders spend all weekend making the perfect video about their startup. They discuss their ambitious vision, showcase their innovative product, hit "post" and…
Why Do Content Scheduling Gaps Happen (and How to Close Them)
Your competitor just dropped three TikToks, two reels, and a carousel before lunch. Meanwhile, your brand’s feed sits silent… again. What starts as one missed…